A brand blog can range from a blog that simply wants to promote a course

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Product, or service on the Internet to a simple personal blog that focuses on "depersonalizing" the subject and turning it into a recognizable and easily identifiable brand. That is to say, a brand blog, plain and simple, tries to position a brand, simple as that. It seeks to make a name, logo, motto recognizable and reliable, using information as a means through which to provide value to Internet users through a blog. By creating articles / posts that (really) help users, providing useful advice regarding a particular topic, focusing on solving specific problems that your audience suffers from, a brand blog can achieve the top positions in search engines and establish itself as a reference within its industry. Just as in the rest of the cases that I already mentioned, here are some examples worthy of admiration: Towards Self-employment.

A blog that started little by little, with a more personal and focused style, but that grew as its author wrote more articles and positioned the site as a reference, a brand to be recognized in the field in which it stands out. Laura Ribas . Today, a very  Canada Mobile Database elaborate blog that seeks to share marketing tips, among other things, to help the user enter this world and begin their own path, a brand-type blog that, at the same time, preserves the personal. Another example, much larger, of something similar to a brand blog but that retains the personal would be the case of Gary Vaynerchuk, a blog that you MUST visit. Live to the limit. A blog that, like some of the other examples that I have already mentioned, began as something a little more personal, with articles that told stories, but that today has transformed into a brand recognizable throughout the world and that It reaches hundreds of thousands of people every month.



Some of the characteristics that can best identify a brand type blog is the fact that it has managed to reach a larger audience, works a lot on its visual communication (logo, favicon, web design in general, etc.), and It focuses on a niche or market, that is, it does not try to cover or talk about all types of topics. Of course, you will also find some of these characteristics in other types of blogs , however, in a brand blog they tend to be a little more emphasized, a little more worked on. Niche Blog This is a type of blog that, at the moment, is booming. Niche blogs are characterized, more than anything, by focusing on a specific TOPIC, that is, they talk about a single topic, product, service, or whatever, and nothing else. They are usually vertical websites , since they focus on a single thing and make the user navigate the blog, finding quality content that talks, in "depth", about what the user is interested in.